According to Spanish media outlet Daily Sport, FC Barcelona will meet with the
Nike, Inc.
renewed a ten-year sponsorship contract. The renewal not only resolves the previous uncertainty regarding the jersey sponsor, but also provides the
Barcelona
It has resulted in significant economic gains.
The new contract will take effect on July 1 and last for ten years. Barcelona will receive a signing bonus of more than €100 million, which will help the club level the financial playing field. In addition, fixed annual sponsorships will range between €105 million and €120 million.
The new contract also includes variable bonuses linked to the team's performance, which will be settled every five years. The specific allocations are as follows:
Winning the Champions League: €10-20 million Winning the La Liga title: €5-10 million Winning the UEFA Cup: €5-8 million Winning the Copa del Rey: €2-5 million Winning the Club World Cup: €5-10 million Winning the UEFA Super Cup: €2-5 million Winning the Supercopa de España: €1-2 million
The contract stipulates that Barcelona will play an active role in the design of kits and other official apparel, ensuring that they reflect the team's identity and traditions.
The contract will be adjusted annually based on team performance, market changes or the emergence of new business opportunities to ensure that the contract remains in the best interests of both parties.
If certain sporting and commercial objectives specified in the contract are met, a renewal clause will be automatically activated, extending the term of the partnership with Nike. This clause ensures continuity of support and reciprocal benefits for both parties, thus strengthening the long-term partnership.
