2024
European cup (e.g. soccer)
The spectacle is about to be staged, and the enthusiasm of the fans is high. According to the data, more than 52,000 air tickets were booked to Germany during the Euro, an increase of about 1.1 times year-on-year. The hotel booking fever in Munich and other cities hosting the tournament has also increased by more than 140%, with prices generally rising by 25%. These figures reflect the positive impact of the Euro on the tourism industry, which not only enhances the fans' experience of watching the matches, but also brings business opportunities to related industries.
Fans have begun to consider temporary accommodation options such as staying in non-popular areas or using tents in order to save money on accommodation. Such innovative accommodation options not only demonstrate the flexibility of fans, but also bring new thinking and opportunities to the travel market.
Overall, the hosting of Euro 2024 will further boost the recovery of the global tourism industry and bring a new peak for European tours. For travel companies, how to seize this business opportunity and provide more competitive products and services will be the key to success. As for fans, in addition to enjoying the matches, how to reasonably plan their trips and reduce travel costs will also be the focus of their attention.
