According to Spanish outlet Relevo, Mbappe is on the verge of getting 60-70 percent of Real Madrid's
portrait right
revenues, a percentage that is lower than the 80-90 percent rumored a few months ago, but still well above the
Real Madrid soccer team
of the traditional split model.
At Real Madrid, once a player signs a contract, 50% of the income from his likeness rights goes to the club. In other words, if a player receives a new sponsorship contract after joining Real Madrid, the club will share half of the income from the contract. However, for those sponsorship contracts signed before joining the team, the player keeps 100% of the income.
Currently, there are only a few players in the Real Madrid squad who have negotiated to receive slightly more than 50% of the income from their likeness rights, such as Bellingham and Vinicius. However, Mbappe's situation is different, as he will receive 60-70% of the revenues from his portrait rights, making him a special case in the squad.
Mbappe's portrait rights revenue arrangement at Real Madrid shows the importance and special treatment the club gives to the French star. Mbappe is considered one of the most influential players in football today, and his arrival will not only enhance Real Madrid's competitive level, but also bring the club great benefits in terms of commercial value. As a result, Real Madrid made concessions in terms of the share of revenue from portrait rights to secure Mbappe's arrival.
Real Madrid's flexibility on the sharing of royalties shows the club's adjusted strategy in attracting top players. Although traditionally Real Madrid would share portrait rights revenue equally with players, for players of Mbappe's caliber, the club is willing to make concessions in negotiations to secure their signings.
