Ajax (city in Spain)
It was officially announced that the team and Dutch telecom company
Extending the long-term partnership, the new agreement will run until mid-2027, with an option to renew until mid-2029. This marks a further deepening of the partnership that has been in place since 2015.
VodafoneZiggo has been Ajax's main sponsor and shirt (chest advertising) sponsor since 2015. The current contract will expire at the end of next season and the new partnership agreement will place more emphasis on social initiatives.
Ajax and VodafoneZiggo will continue to offer exclusive content on the network and at Ziggo Sport.Vodafone and Ziggo's customer programs will result in special on-site experiences and promotions that will continue to be part of the partnership.
The two sides will strengthen their cooperation in order to have a positive social impact. This includes exchanging knowledge and expertise in the social sector and strengthening projects between them. In addition, Ajax and VodafoneZiggo will develop more joint projects and continue their social activities to further enhance their positive impact on society.